Thursday, June 13, 2013

The newest Lethbridge Hurricane Logo is revealed


Despite the relevance of "wind" to Lethbridge,  I would have liked to have seen the continued emphasis on the hawker hurricane airplane instead of the connection to a severe wind and weather feature initiating over oceans.

Certainly no obvious connection to the High Level Bridge which Lethbridge is also "famous" for.

Is the top of the "H" supposed to look like something?

Other than the streak of black (to represent a puck), certainly no obvious connection to hockey.

Pretty disappointing effort overall, in my opinion.  I would give the logo a 2 out of 10.